Executive, President, Muscian, Athlete

Utiity Executive, Non-profit President, Musician, Athlete

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Brent Kassing is a professional services executive in the Utilities industry, President of a charity that serves people along the Amazon river, a talented guitar player and keyboard musician, and a dedicated athlete.

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Professional Services Executive

Brent Kassing, Director of Advisory Services for Red Clay, is an experienced professional services executive who has sold and delivered approximately 50 solutions throughout North America. These projects have included large system implementations, strategic initiatives, technology assessments and complex CIS procurements. His primary goal on every engagement is superior delivery of all services ensuring success of the project and his clients.

Over his 25+ career, Brent has worked at some of the largest utilities in North America including Southern Company, Duke Energy, National Grid and Exelon. He also delivered projects at Independent System Operators (ISOs), municipalities and co-operatives.

Brent completed his undergraduate studies at the University of Kansas in Lawrence, KS and his graduate studies (MBA) at Rollins College in Winter Park, FL.

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Missionary

Brent is board President of Ray of Hope Amazon, a USA-based 501(c)(3) organization that provides strategic guidance, marketing, communication and fundraising support to the Brazil based Ray of Hope — Amazon. This organization supports the physical and spiritual needs of remote villages that border the Amazon River and has become an integral part of his life.

In the past decade, Brent has returned to the Amazon close to 20 times as an individual or to lead teams of 45-50 people from around the world on trips to serve .

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Musician

After spending time in Brazil, Brent was inspired to learn to play guitar so that he could lead worship on mission trips. Brent taught himself how to play acoustic guitar and now regularly plays with his church worship team.

Along the way, Brent saw a need for keyboard playing and rekindled knowledge from his youth and likewise has become a regular on the keys with his teams.

Brent also helps out other churches when they are short musicians.

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Athlete

Brent has always been active throughout his life and is committed to maintaining this well into retirement.

Starting in his youth after peaking in high school sports, Brent began to focus on running and weightlifting. This has been a consistent part of his life ever since. Follow along on Strava if you'd like.

Over the last 10 years Brent has focused a bit more on endurance events and other athletic challenges. These kind of events not only challenge you physically, but they stress you mentally by confirming what we all already know, we are much tougher and more capable than we think we are.

In 2023 Brent ran his longest races ever with a 50K in April and because that wasn't enough, followed it up with his first 50 Miler in October.

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